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The Tipping Point: How Little Things Can Make a Big Difference
by Malcolm Gladwell
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
by W. Chan Kim
The Long Tail: Why the Future of Business Is Selling Less of More
by Chris Anderson
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
by Seth Godin
Purple Cow: Transform Your Business by Being Remarkable
by Seth Godin
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
by John Battelle
The World Is Flat: A Brief History of the Twenty-first Century
by Thomas L. Friedman
Enron: The Smartest Guys in the Room
by Alex Gibney
The Corporation
by Jennifer Abbott
The Hudsucker Proxy
by Ethan Coen
Working Girl
by Mike Nichols
The Bootstrapper's Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money
by Seth Godin
Crossing the Chasm
by Geoffrey A. Moore
Getting to Yes: Negotiating Agreement Without Giving In
by Roger Fisher
Richest Man in Babylon
by George S. Clason
Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace
by Gordon MacKenzie
Free Prize Inside: The Next Big Marketing Idea
by Seth Godin
The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
by The Group of 33
The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
by James Surowiecki
The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)
by Clayton M. Christensen
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